Skip to content
More support
Contact us
  • There are no suggestions because the search field is empty.

How can I email my event guests?

In addition to setting up templates for special milestones, you can also email all or a subset of your guests at anytime.

From you communications hub in your event (Edit Event -> Communications, or Event Dashboard -> Communications), you can locate the tab titled "Email Guests".

Send Personalized Emails to Guests

This guide shows end users how to send a targeted, personalized email to people in a campaign using segmentation rules, templates, and merge fields. 

What you can do

  • Email all guests in an event, or only a specific segment (e.g., VIP ticket holders).

  • Personalize each message with merge fields like the participant’s name.

  • Use your branded template or write a quick inline message.

Quick Start (Step-by-step)

  1. Choose the Campaign
    Select the campaign whose participants you want to email. (Required for segmented sending.)

  2. (Optional) Add Segment Rules
    If you leave this empty, we’ll target all participants in the campaign.
    Examples:

    • ticketType = VIP

    • hasPaid = true

  3. Pick Your Content Path

    • Template (recommended): Choose an Email Template for branded, reusable design.
      If you select a template, it overrides any inline message body.

    • Inline Message: Type a Subject and Message directly if you don’t want to use a template.

  4. Personalize with Merge Fields (optional)
    Add tokens like into your subject or message. 

  5. Review & Send

Sending Options

A) Template Path (best for brand consistency)

  • You choose an Email Template.

  • We send one email per recipient using that template.

  • Great for campaigns you’ll reuse.

B) Inline Path (fast, no template)

  • You enter Subject and Message directly.

  • We create and send an email for each recipient.

  • Great for quick updates.

Either way, segmented mode sends individually per recipient so personalization works for everyone.

What happens behind the scenes (so you know what to expect)

  • We send in batches of 200 recipients to keep delivery smooth and provider-friendly.

  • Within each batch, recipients are processed one at a time for reliability.

Best Practices

  • Prefer templates for consistent branding and better deliverability.

  • Keep the subject short; put personalization early (first ~40 characters).

  • Avoid large inline images in the body; let the template handle design.

  • Test with a small segment first (add a narrowing rule).

FAQ

Do I have to write Segment Rules?
No. If you leave them empty, we email all participants in the campaign.

Are merge fields required?
No. They’re optional. Your message can be plain text.

Will this send as one bulk email or one-by-one?
One-by-one per recipient (so personalization works and failures don’t block others).

Summary

Segmented mode turns your email step into a targeted, personalized campaign tool: choose a campaign, optionally segment the audience, use a template or inline content, add merge fields, and send. The system batches safely, personalizes each email, and reports sent/failed totals so you stay in control.